in the raiders franchise, was introduced to wine while attending the team's annual training camp in napa. >> every time you went out, either at the restaurant or at the hotel, people were drinking wine and i'm coming out of college and it wasn't too much >> reporter: he discovered that he likes it. and in 2001, during his fourth season at training camp, he met wine maker rick lewis who talked woodson to make a personal barrel and helped him create his own barrel. there would be athletes or celebrities saying i'm putting my name on it, it's going to be charles woodson wine but that is it. what is different about clarlsharles? >> he wanted to be involved and i think why we are still here 16 years later because charles wanted to be involved in it. >> reporter: woodson's hands-on approach quickly paid off when